Joyride Receives A Minority Investment
Joyride Coffee Distributors ("Joyride" or the "Company"), a market-leading platform for freshly brewed, preservative-free, premium craft beverages, has received an investment from Continental Grain Company.
Joyride was founded in 2010 by developing an innovative solution for producing and distributing high quality, craft beverages in a highly distinctive keg-based delivery platform. Craft on Draft™ has quickly gained a passionate consumer base that appreciates Joyride's fresh taste and high-quality beverage offering, elevated user experience, premium brand selection, unmatched service, and sustainability. Joyride has also become the preferred partner of brands such as Starbucks, Peet's, Stumptown, Intelligentsia, GT's, and Steven Smith Teamaker. With strategically-located hubs in New York, Boston, Los Angeles, and San Francisco, the Company serves thousands of offices and retailers a variety of craft beverages, including cold brew coffee, kombucha, teas, and seltzers.
Joyride continues to be led by its founding team, and with the strategic guidance of Continental Grain Company, will continue to broaden its market coverage and develop innovative platform capabilities that will further establish Joyride as the market-leading platform for Craft on Draft™.
The Sage Group served as exclusive financial advisor to Joyride.