APP Group Partners with InterLuxe
Montreal-based APP Group (“APP” or the “Company”), owner of Mackage and SOIA & KYO, has completed a recapitalization transaction with Lee Equity Partners and its brand platform, InterLuxe, which seeks to partner with growing, high potential fashion and luxury brands. The Company has created strong demand for its elevated, fashionable, and contemporary outerwear under the Mackage brand, and addresses the mid-level contemporary market with a timeless collection under the SOIA & KYO brand.
Mackage is known for its cult-worthy outerwear and meticulously designed accessories. The brand offers a design aesthetic that is modern, edgy, and revolves around tailored silhouettes, the unique interplay of mixed media, versatility of use, and discreet modern details. Mackage is sold through its retail stores, its e-commerce site, and some of the most prominent retailers in North America, such as Saks Fifth Avenue, Nordstrom, Bloomingdale’s, Holt Renfrew, and Aritzia as well as other global retailers such as Harrods and Luisa Via Roma.
SOIA & KYO offers high quality outerwear with a classic yet modern aesthetic that is stylish with enduring appeal. The brand has a strong mid-level contemporary positioning with major accounts including Nordstrom, Hudson’s Bay, and Simons.
The existing management team will continue running the business in their current roles and will strategically partner with InterLuxe, to continue growing the business by expanding its direct-to-consumer initiatives, strengthening distribution globally, and broadening the product category offering.
The Sage Group initiated the transaction and acted as exclusive financial advisor to APP Group.